Lonely Planet x Turkish Airlines present: Best in Travel 2016

DETAILS

We partnered with Turkish Airlines to create bespoke marketing videos promoting Best in Travel 2016. These ran on Turkish Airlines' in flight entertainment systems, youtube and facebook channels as well as Lonely Planet's properties. 

RESULTS

This was our first branded content video release. The series hit over 1 million views across our channels in 2015, a 400% increase from the prior year. 

bit2016

COPYRIGHT 2018 - MICHAEL JOHANSEN